3 March 2020
Awareness around the importance of sustainability is growing rapidly in a lot of industries. The textile industry included. Sustainability is all about meeting society’s present needs, without compromising the ability of future generations to meet their own. In other words: we want to preserve our planet, without having to compromise on quality. Solar panels and electric cars are excellent examples of sustainable solutions. But also in the textile industry, new, more sustainable solutions are on the rise. In the past, sustainability was in practice always linked to the price of it, and expensive sustainable solutions were often not implemented. Now the environment is more on top of mind, the market demands higher levels of sustainability for future generations. In the textile industry, direct sublimation printing is an answer to this new, but pressing demand.